Revenue
$523,400
+18.2%
Spend
$124,563
+12.5%
ROAS
4.2x
+0.3x
Conversions
3,847
+8.2%
CPA
$32.38
-5.1%
Revenue vs. Spend
Daily breakdown
Channel Performance
Attribution by channel
Conversion Funnel
Impressions
2,450,000 (100%)
Clicks
89,000 (45%)
Visits
67,000 (32%)
Leads
12,500 (18%)
Conversions
3,847 (8%)
Device Breakdown
Conversions by device
Attribution Analysis
Compare different attribution models
| Channel | Last Click | First Click | Linear | Data-Driven | Conversions |
|---|---|---|---|---|---|
| Google Ads | 42% | 38% | 40% | 41% | 1,614 |
| Meta Ads | 28% | 35% | 30% | 29% | 1,108 |
| TikTok | 18% | 15% | 17% | 18% | 692 |
| 8% | 5% | 8% | 7% | 308 | |
| Organic | 4% | 7% | 5% | 5% | 125 |